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Problems With Potency Testing in the Hemp Industry Continue. What We Can Do About It.

By Fresh Bros Hemp Company / March 19, 2020

Problems With Potency Testing in the Hemp Industry Continue. What We Can Do About It.

The hemp industry is evolving quickly and accountable product testing labs such as Steep Hill are investing in state-of-the-art technology to ensure the most precise cannabinoid potency test results. States are also starting to implement stricter guidelines which force hemp businesses to test their products with accredited labs. But, huge problems still remain. First off, there are no nationwide industry regulations or standards. Different states have different labs and rules and they also use different machines and methods. Deficiency of standardization leaves room for mistakes, and the lack of legal clarification leaves room for bad practices. Members of the local media are making matters ten times worse by placing all their trust in the testing labs while casting a negative light on the products and manufacturers they review. The problems with potency testing in the hemp industry are extensive, but there are some ways we can make things better.

Why There Are So Many Problems With Potency Testing In the Hemp Industry

Along with problems in testing, cannabinoids are just not your typical compounds. Inevitably, some level of deviation is expected and normal. But, what exactly is going so wrong for so many companies, consumers, the public and the media when it comes to understanding the amount of cannabinoids inside specific hemp products?

Testing centers use various protocols and equipment, which may skew cannabinoid potency testing. GC (Gas Chromatography) is significantly more cost effective and easier, but normally less precise because of the way it analyzes the samples. GC utilizes a Flame Ionization Detector to warm the samples, which may result in cannabinoid degradations and alterations. Have you ever wondered why your products keep testing just shy of the milligram strength you expect? Perhaps it is because labs that use GC literally destroy some of your cannabinoids during the testing process!

Making matters worse, GC tests must include another item of equipment to correctly recognize the cannabinoids. This procedure, called Derivatization, is subject to error and hard to validate. Unlike Gas Chromatography, High Performance Liquid Chromatography (HPLC) can easily identify and measure cannabinoids without heating the sample by using an infrared wavelength detector. HPLC is the Gold Standard of analyzing and is the process we believe labs should utilize for all potency evaluations at this time.

Without strict testing procedures in place, the hemp industry will need to manage an uncertainty which affects everybody from growers to customers for a long time to come. Small mistakes in testing can lead to huge errors on lab reports. With lack of clarity, consumer and media confusion skyrockets. This can lead to large losses for companies doing nothing wrong.

Local News Outlets Perpetuate Confusion and Do Harm to the Hemp Industry

Countless news stories about products that “don’t have the amount of CBD they claim” are popping up online and even on local television news outlets. These reports display a thin view of the business that doesn’t even begin to scratch the surface of the Real problem. Consider the following local news stories: Both of these stories completely miss the problem at hand. Often, the lab reports are not even close to being accurate! At a time when hemp is relatively new and consumer cynicism already runs rampant, we find this type of reporting to be especially harmful to a growing, legal industry like ours.

What We Can Do About The Problems

We need to use critical thinking to detect bias and make sense out of what we see and hear. That goes for what we read from hemp companies, on analytic lab reports, and in the news. Although the immediacy and visual impact of certain data sets may seem convincing, we have to use caution and judgment to interpret the information they present. Don’t depend on just one single source for data. Compare what different companies, analytics labs, and media outlets say about an issue before making up your mind.

Educate the public and the media that a lab test is exactly that, a test. Lab tests are supposed to be based on science, but that doesn’t mean human error or mechanical error isn’t involved.

Finally, go with a company that goes the extra mile. A reputable company like Fresh Bros. uses multiple labs to test the same batches. With multiple certificates of analysis (COA), we achieve a fuller spectrum of data than most companies. From the raw materials we use, to the finished products we wholesale and retail, Fresh Bros. is committed to providing transparency and excellence in our craft.

For a deep dive examination of any of our products, email: markets@freshbros.com. Use the subject header: “Deep Dive Exam”. Leave your name and phone number and the products you wish to explore. We will respond within 24 hours.

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Frequently Asked Questions

Can I order products from your website?
Absolutely! Click Shop All to discover everything Fresh Bros.
Do you provide COAs (Certificate of Analysis)?

Yes, all of our raw materials and finished products are tested and certified by accredited 3rd party labs. All of our COAs can be found here on our website.

What is the minimum order quantity for your products?
With retail purchases through our online store, there is no minimum order quantity. Branded Wholesale Pricing requires a 50 unit minimum of the same product.
What are your lead times for me to receive my order?
Online orders received Monday – Friday are typically shipped 1-2 business days after payment. Orders received over a weekend or holiday will go out the next business day. For more information regarding shipping please click here.
Can I request a refund?

Sure, you are welcome to request your refund if either your product has not been shipped yet following your order confirmation, or if there is a problem with your product/order that you can showcase with detail and send information into sales@freshbros.com for review.

Refunds processed may take 7-10 days to reflect back to your account. For more information regarding shipping & returns please click here.

What certifications does your facility have?

We are a licensed Hemp and CBD manufacturer with locations in Colorado, Nevada, Florida, California and South Carolina, USA. All of our finished products are produced and packaged in cGMP certified facilities.

Do you carry all the proper licenses required by the hemp industry?
Yes, all of our licensing is current and can be found here or online through Colorado, Nevada, Florida, California or South Carolina’s respective County or Secretary of State Office.
Do you have a rewards program?

Yes! Our rewards program is automatically synced into your website login on the upper right hand corner of our website! So as long as your logged in you can start earning and receiving Fresh Bucks! You can find out more information here.

Do you have an affiliate program?
Yes! All the information about our program can be found here.
Do you ship internationally?
At this time we are servicing all retail orders and requests only within the United States. Under the proper circumstance we can ship wholesale orders internationally.
 
There are extra fees involved with international orders including various taxes and a document preparation fee for customs. There is also only a select amount of products we offer that have international approval.
 
For all internationally inquiries, please fill out the form here.

 

What is the best way to get in touch with Fresh Bros?
Contact us via email at Service@freshbros.com or call (833) 377-4276.
View All Questions & Answers

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Copyright 2023 © 2023 Fresh Bros Hemp Company | All rights Reserved | Terms & Conditions | Privacy Policy | Shipping & Returns

These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any diseases. Results may vary.
This product is not for use by or sale to persons under the age of 18. This product should be used only as directed on the label. It should not be used if you are pregnant or nursing. Consult with a physician before use if you have a serious medical condition or use prescription medications. A doctor’s advice should be sought before using any hemp products. All trademarks and copyrights are property of their respective owners and not affiliated with nor do they endorse this product. These statements have not been evaluated by the FDA. This product is not intended to diagnose, treat, cure or prevent any disease. By using this site you agree to follow the Privacy Policy and all Terms & Conditions printed on this site. Void Where Prohibited By Law.

All products contain less than 0.3% Δ9THC. Keep out of reach of children. Consult your health care provider before taking if you are pregnant or nursing, or have any other medical conditions. These products are intended for use and purchase only by persons 21 and older as in selected States. These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease. ALL PRODUCTS ARE DERIVED FROM HEMP AND CONTAIN LESS THAN 0.3% ∆9THC IN ACCORDANCE WITH THE 2018 FARM BILL.

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